About the client

Private Healthcare owned by Bridgepoint Group. Providing affordable private treatments for Hips, Knees and Cataract operations.

The Brief

Supporting the CMO in consolidating 10 Websites into one overall domain and launching a new brand into the growing self-pay market.

The Results

Comprehensive consolidation of Multiple Local sites

160% increase in organic traffic to the website year-on-year

Improvements in rankings of top 3 keywords – 1110%

Organic traffic cost, equivalent of paid media cost 178% (Organic keywords would costs £83.2K p/m)

160%

Increase in organic traffic

1110%

Improvement in rankings of top 3 keywords

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